Aims / Goals
As a recent retail destination in central Christchurch, Five Lanes at the BNZ Centre needed an online presence to match the energy and personality of the precinct. The goal was to create a site that would introduce people to the space, showcase its wide mix of food, fashion and beauty retailers, and help visitors find their way around with ease.
The Colliers team wanted a custom, modern website that would allow each store to shine individually, supported by a full store directory and clear precinct navigation. The client also wanted the flexibility to update the site themselves, if and when needed.
Results
The new website brings the Five Lanes precinct to life online – vibrant, welcoming, and easy to explore. The individual store pages and interactive map offer visitors a clear view of what’s on offer, while the custom backend setup gives the Five Lanes team the autonomy to grow and evolve their content.
- Custom WordPress website designed and built from scratch
- Illustrated high-res precinct map for orientation and exploration
- Dedicated pages for each store, with space for imagery, info and links
- Full store directory to showcase the breadth of retail options
- CMS flexibility and training, giving the client the option to manage updates in-house.
